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Dave-Anthony Smith

Dave-Anthony Smith

Dave-Anthony started Pointae to introduce a revitalized, customer-centric approach to Emerging DTC brands. Shifting the focus to long-term retention strategies, and prioritizing the customer's entire journey.

Marketing StrategyMarketing Strategy
+1+1
Unraveling the Kano Model Analysis: Here’s How to Apply Its Magic to Your Marketing
Aug 24, 2023

Unraveling the Kano Model Analysis: Here’s How to Apply Its Magic to Your Marketing

ALSO: A winback email sequence prompt and more Notion AI

Dave-Anthony Smith
Dave-Anthony Smith
EngagementEngagement
+1+1
Unlock Growth With the Viral Loop Strategy: Boost Sales, Trim Marketing Costs
Aug 23, 2023

Unlock Growth With the Viral Loop Strategy: Boost Sales, Trim Marketing Costs

ALSO: A loyalty email prompt and Notion AI

Dave-Anthony Smith
Dave-Anthony Smith
EngagementEngagement
+1+1
The Blue Ocean Strategy: Boost Your Customer Lifecycle with Innovative Marketing
Aug 22, 2023

The Blue Ocean Strategy: Boost Your Customer Lifecycle with Innovative Marketing

ALSO: An email subject line prompt and Notion AI

Dave-Anthony Smith
Dave-Anthony Smith
ConversionConversion
+1+1
Optimize Your Landing Page Copy with ChatGPT Prompt Tips for Better Conversions
Aug 20, 2023

Optimize Your Landing Page Copy with ChatGPT Prompt Tips for Better Conversions

ALSO: Who's more emotional? ChatGPT vs Claude

Dave-Anthony Smith
Dave-Anthony Smith
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